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An elegant, candle-lit dinner table set for two

Blind date · everything included · Malmö pilot · not yet live

Meet someone before you see them — a blind date in Malmö.

Beforetheface is a luxury blind-date service launching in Malmö together with a carefully chosen hotel and restaurant partner. We match you on compatibility, arrange eco-taxi to a booked restaurant — often at a selected hotel — and set a three-course dinner. From the first match to the last ride home, everything is planned. You just show up.

The service is not yet live — no dates are booked and no payments are taken. You can express interest in the Malmö pilot today, however, and hotels and restaurants can submit a partner interest.

The concept

No profile photo. Just the person.

We flipped the order. Instead of swiping through hundreds of faces, you write down what actually matters — values, humour, dreams, dealbreakers. We find your counterpart.

Then you meet. For real. At a set table, in a room where neither of you has to plan, book or worry. The first thing you see of each other is not a filtered picture — but the human being across from you.

Why Malmö

We start in Malmö.

Malmö is a young, international city — expats, professionals and students from across Europe and the world. A blind date here means meeting someone whose language or background may differ from yours, but whose values align. That is exactly the kind of connection Beforetheface is built for.

The first phase runs as a pilot with a single, carefully chosen hotel and restaurant partner. We keep volume low on purpose so every date can be handled as a concierge experience. When the pilot is evaluated, we expand city by city.

Dating in Malmö & Skåne

For singles who'd rather meet than swipe.

Skåne is full of singles tired of apps. Beforetheface gives you a different kind of first meeting: no profile photo, no small talk in a chat — just a booked table, a three-course dinner and a person who has been matched to you.

Malmö

The pilot city. Dinner at a curated hotel restaurant — Västra Hamnen, Möllevången and the city centre within easy reach.

Lund & Helsingborg

Singles from the university town and the coast are welcome — the eco-taxi picks you up at home.

All of Skåne

Kristianstad, Ystad, Landskrona and the countryside in between. One match, one evening, one table.

The market gap

No one owns speed dating in Malmö. Yet.

The competition is fierce in Stockholm and Gothenburg, where speedd8.se dominates. In Malmö there is no clear alternative — neither for classic speed dating nor for a premium blind date. That is the gap Beforetheface is built for.

speedd8.se

Stockholm & Gothenburg

Strongest in Stockholm and Gothenburg — but almost invisible in Malmö.

Dominates

eventbrite.se / billetto.se

All of Sweden

Capture broad event searches, not dedicated speed dating.

Large event platforms

picmedate.se

Umeå

A small local player — proof that a niche can win its own city.

Local player
Malmö

There is room for something new.

Search volume for “speed dating malmö” exists, but no player has claimed the position. Beforetheface meets that demand with a luxury blind date — not a group event, but one person, one evening and one dinner.

Become a Malmö partner →
Stockholmspeedd8.se dominates
Gothenburgspeedd8.se strong
MalmöOpen gap

Figures are estimates from Semrush (Swedish database) and should be read as benchmarks, not exact traffic numbers.

How it works

Four steps from curiosity to the first course.

01

Share your criteria

What you seek, what you avoid, what you dream of. The more honest, the better the match.

02

AI matching on compatibility

Our algorithm finds the person who fits you — straight, gay or trans.

03

Taxi picks you up

A private eco-taxi drives you separately to the restaurant — often at a selected hotel. Comfortable, safe, elegant.

04

Three-course dinner

You meet at the table. The menu is chosen, the wine is poured. The evening is yours.

Safety & trust

Why our guests feel safe.

✦

BankID verification

Every profile is verified with Mobile BankID — identity and age (≥18). Verification is planned and technically prepared but not yet live; no date can be booked until it is. Beyond BankID, our staff reviews each profile manually before matching.

✦

Manual profile review

Our team reviews every profile by hand before a match is made — in addition to BankID, never instead of it.

✦

Personal support

Reach us if anything feels unclear or off.

✦

Safe transport

Eco-taxi picks you up and drops you off — no one has to drive.

✦

Discreet handling

Your details are handled with strict confidentiality.

What's included

We don't just match people — we take care of the entire experience.

One price — no planning, no booking, no surprises. You show up. We do the rest.

A luxurious plankstek with béarnaise, potatoes and greens on a gold-rimmed plate
  • ✦ AI matching

    Based on compatibility, not on looks.

  • ✦ BankID-verified

    Identity and age (≥18) verified with Mobile BankID before matching. Verification is planned, not yet live — booking opens only once it is.

  • ✦ Booked table

    Restaurant at a carefully selected hotel — the right atmosphere, service and food. No overnight stay included.

  • ✦ Eco-taxi to the date

    Climate-smart transport picks you up at home.

  • ✦ Three-course dinner

    Seasonal menu, served at a set table.

  • ✦ Eco-taxi home

    When the evening ends, we drive you safely home.

  • ✦ Pay safely with Swish

    Fast and secure payment — no card numbers stored with us.

Pricing

Pilot price

995 SEK
✦

per person — everything included.

AI matchingTaxiHotel restaurant3 coursesDrinks

No hotel room is included — the experience is a three-course dinner at a selected hotel, with eco-taxi to and from the venue.

The price is a planned pilot entry price. The service is not yet live and cannot be purchased today.

FAQ

What you want to know.

What is a blind date with Beforetheface?+

Instead of swiping through photos, you describe what matters to you — values, humour, dreams, dealbreakers. Our AI finds your counterpart, and you meet in person at a set table. The first thing you see of each other is not a filtered picture, but the person across from you.

Is the service running in Malmö right now?+

Not yet. Beforetheface is in a pilot phase: no dates are booked and no payments are taken. The waitlist for the pilot is open, however — you can express interest today and we will contact you when the pilot opens. The pilot starts only once security and BankID verification are live and agreements with hotel, taxi and payment partners are signed.

Who can join a blind date in Malmö?+

The service is open to heterosexual, gay and trans people. You choose who you want to meet — everyone is treated with the same discretion and care. All profiles are verified with Mobile BankID (identity and age ≥18) before any match is made.

What does the blind date include?+

One price covers everything: AI matching, a booked table at a carefully selected hotel restaurant, eco-taxi to and from the date, and a three-course dinner with drinks. No overnight stay is included — the experience is the dinner, with return transport.

How much does a blind date in Malmö cost?+

The planned pilot price is 995 SEK per person, everything included. The service is not yet in operation and cannot be purchased today.

Is Beforetheface speed dating?+

No. Speed dating means many short meetings in one evening. Beforetheface is the opposite: one carefully matched blind date, one evening, one table — with eco-taxi and a three-course dinner included.

Is there anything for singles across Skåne?+

The pilot starts in Malmö, but singles from all of Skåne — Lund, Helsingborg, Kristianstad and beyond — are welcome once we launch. The eco-taxi picks you up where you live.

Expression of interest

Want to join the Malmö pilot?

Leave your email and city and we will contact you when the pilot opens. This is not a booking — just an expression of interest.

Interest is building now

The first places in the Malmö pilot are opening now. The goal is 100 verified expressions of interest.

An expression of interest, not a booking. The pilot is not live yet.

Contact

Hotels & restaurants.

Run a hotel with a restaurant and want to hear about a future partnership? Submit your interest — it is not binding for either party.

Prefer the Swedish site? Gå till svenska startsidan